Nationwide Platforms strengthens UK operations with a focus on local customer service

In an ambitious move, prominent powered access provider Nationwide Platforms has brought back its local depot customer service in a move to get even closer to their customers.

Extensive customer research has shown a preference for local customer relationships; to better facilitate this Nationwide Platforms has restructured its MEWP business model to form dedicated teams within each depot to provide end-to-end service to their local customers. While still a nationwide business at heart, this allows Nationwide Platforms to foster closer local relationships with their customers to better understand their needs and become more responsive to local demand.

Nationwide Platforms' London East depot.

Whilst Nationwide Platforms has recognised the need for a local MEWP service, as a nationwide company, they recognise that there are still customers within the business that need to operate centrally.  

Prioritising customer needs has long been at the heart of Nationwide Platforms’ approach; boasting an evolving fleet of over 12,000 machines, the company can meet customers’ changing needs with its diverse range of products.

Rob Crowe, Depot Manager at Nationwide Platforms' largest UK depot in Warrington.

Paul Rankin, CEO for Nationwide Platforms said, “It’s important to us that we are a dependable partner in powered access; that every hire is a hire you can rely on. Our goal is to make our people and our operation more dedicated to serving customers in their local area, enabling us to tailor our specialist service to put customers first. The result is an end-to-end service from the same friendly and familiar people, knowing that if you have a question or an issue there is someone dedicated in your local depot to find a resolution quickly. It’s reassuring to customers that when you call your local depot you are speaking to the same team of people each time, who know and understand your hire needs.”